I can’t lie. I’m not exactly excited about a new marketing term, but the concepts behind “brand affinity marketing” do make sense and it's something you should consider if you want to build loyalty ...

Video marketing platform Wistia released its 2024 State of Video Report in late March. The company touts the report as a tool with which to “level up your video strategy with all-new insights, video ...

CAMBRIDGE, Mass.--(BUSINESS WIRE)--Wistia, the video platform of choice for business, today announced the launch of Soapbox, the first, free, browser-based screen and webcam recording solution that ...

If you're a business using videos on your website to help market and sell your products or services, you should distribute your videos with a service designed to do just that. One online video ...

Wistia is a complete video marketing platform designed to help teams create, host and analyze the impact of their videos in one place. Wistia’s mission is to help every business thrive with video, so ...

Everywhere you turn these days, people are talking about video and how important it is for brands to have a solid video strategy. In fact, in the Wistia State of Video Report, 93% of survey ...

Wistia, a video marketing platform, launched Wistia Live, a new feature that seeks to empower B2B marketers to create, host, market and analyze the impact of webinars and live events. This new ...