Audi just announced its new A3 sedan will be priced at $29,900—which, by no small coincidence, is the exact same sticker price as Mercedes’ much-hyped, luxury-for-less CLA. more Starting at the ...

It’s always fun to see car marketers duke it out, be in on billboards (and the occasional balloon) or ever-popular ads gone viral. Audi is usually the one taking swipes at its German competitors, but ...

Earlier this week, we brought you Jaguar's spoof of Mercedes' chicken commercial. (Confused? click here.) We wondered whether Mercedes would issue a response. They have. Only not in the form of a ...

One of the most talked about features on the new Mercedes-Benz S-Class W222, apart from its amazing safety technologies, is the Magic Body Control system. By combining the main advantages of the ...

NORTH CHARLESTON, S.C. -- Volker Mornhinweg, worldwide head of Mercedes-Benz Vans, couldn't believe his ears when he learned what Mercedes-Benz Vans has been doing to avoid the American "chicken tax" ...

In September, Mercedes-Benz scored a YouTube hit with a commercial in which chickens, held up by people, dance while their heads remain still. It was a great way to promote the automaker's "Magic Body ...

LADSON, S.C. -- A curious exercise in automobile manufacturing takes place daily inside the old, 350,000-square-foot Western Star truck plant here that is now owned by Daimler. This is where ...