Raising the benchmark for the confectionery sector regarding nutrition claims, a UK watchdog has concluded a Maltesers advert from confectionery giant Mars misled the public by implying they were a ...
Maltesers rolled out the series of ads in October as part of Channel 4’s Superhumans Wanted competition, all of which were inspired by real-life stories from disabled people, celebrating universally ...
This advert launched during coverage of the Paralympics on Channel 4 television last night in the UK Video can't be loaded because JavaScript is disabled: NEW ...
The advertising watchdog said the advert, which claimed each chocolate was “less than 11 calories each”, suggested they were a “low-energy product”. This claim can only be used to describe products ...
Are you a print subscriber? Activate your account. 14 hours 46 min ago By Jack Neff - 14 hours 52 min ago By Garett Sloane - 19 hours 54 min ago By Ewan Larkin - 20 hours 53 min ago By Tim Nudd - 22 ...
They say the ad campaign can only be shown later in the evening because of its content. The TVC features a couple at a marriage guidance office, discussing personal issues with a counsellor. Using a ...
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