You're messing with an 85-year-old icon: M&M's maker is spending millions to manufacture MAHA-compliant candies without artificial colors

Under pressure from Trump’s ‘Make America Healthy Again’ plan, candy maker Mars is scrambling to source natural food dyes.
Ad Age

M&M maker Mars agrees to buy owner of Kind snack bars

Are you a print subscriber? Activate your account. 1 hour 30 min ago By Adrianne Pasquarelli - 1 hour 49 min ago By Ad Age and Creativity Staff - 4 hours 45 min ago By Phoebe Bain - 5 hours 26 min ago ...
Bloomberg L.P.

M&M’s Maker Turns to Gene Editing in Bid to Secure Cocoa Supply

Mars Inc. is tapping gene-editing technology that could speed up the development of hardier cocoa plants — part of the company’s efforts to ensure continued supplies of the crucial crop. The maker of ...