Instagram is making the jump from mobile devices to the living-room TV for the first time - a bid to ratchet up viewing of short-form Reels, by taking videos to the biggest screen in the house. The ...

Back in October, Instagram chief Adam Mosseri revealed plans to release a dedicated TV app that would let users binge Reels on the big screen, transforming the way users experience Instagram at home.

Instagram launched Instagram for TV, bringing Reels to Amazon Fire TV devices in the US. The app groups Reels into channels like trending comedy, sports, and travel gems. Instagram's VP of product ...