Progressive insurance has one of the most consistent advertising records thanks to its decade-long “Superstore” concept and the beloved character Flo. But over the course of the pandemic another brand ...

Of all the first-named doctors who are not real doctors on TV, my favorite is the fictional Dr. Rick, the Progressive Insurance “parent-child coach” who runs groups sessions to “help young homeowners ...

Progressive is publishing a real book by its fake life coach. The popular ad character Dr. Rick, the Mayfield Village-based insurance giant's expert in "parentamorphisis," advising adults on how not ...

Parenta-Life Coach and now author Dr. Rick offers practical and relatable advice for new homeowners just in time for the holidays MAYFIELD VILLAGE, Ohio, Nov. 1, 2021 /PRNewswire/ -- The holiday ...

Nimisha Jain, who was the No. 2 strategist at Mischief, joins Chicago-based Highdive as it looks to double the size of its strategy department.

The marketing executive behind Progressive Insurance's "Flo" and "Dr. Rick" has launched an AI unit at his Cleveland marketing company. Progressive Insurance CMO who ...

Are you a print subscriber? Activate your account. By Ad Age and Creativity Staff - 0 sec ago 1 day 20 hours ago By Jesus Lara - 1 day 21 hours ago By Jack Neff - 1 day 23 hours ago By Bradley Johnson ...

Progressive CMO Remi Kent is tapping into the brand's corporate altruism for a new campaign during a fraught time for insurance companies. Why Progressive is doubling down on Dr. Rick for the summer ...

MAYFIELD VILLAGE, Ohio, Nov. 1, 2021 /PRNewswire/ -- The holiday season is fast approaching, and gift purchasing is happening sooner than ever before. As time spent with family and friends, the ...