Reflecting on Past Automotive Innovations... In 1938, Chevrolet released an advertisement that not only showcased one of the auto industry's key innovations but also embedded the brand deeply into the ...

Chevy is tapping into seasonal nostalgia once again with its newest entry in the “Holiday Card to America” campaign—an emotional short film titled Memory Lane. Now in its fifth year, the automaker’s ...

To celebrate its upcoming 100th birthday on Nov. 3, Chevrolet will air a 60-second ad during game one of tonight’s World Series (7:30 p.m. ET on Fox) that blends historic photos of moments involving ...

Add Yahoo as a preferred source to see more of our stories on Google. On Nov. 22, Chevrolet released a holiday ad partnered with the Alzheimer’s Association about a grandmother struggling with ...

The excitement of having the Olympic Torch Relay pass through Terre Haute lost its luster for at least one resident who decried an advertisement on the backs of small U.S. flags. The flags were ...

It’s officially the holiday season, and Chevrolet is celebrating with a new video advertisement titled “A Holiday To Remember”. The video features a classic Chevy Suburban and a touching storyline ...

Universality is a key decision-maker for the marketing team at General Motors' top-selling vehicle brand Chevrolet when choosing inspiration for its 'Holiday Card to America' advertisement. Exploring ...

Chevrolet is using a TV show format to spark some life into the notoriously flat retail advertising world. The show features characters who work in a Chevy dealership, with the story told in a series ...

Popular GM brand Chevrolet has a specific reason for adopting its new “Together let’s drive” advertising motto while dropping the decade-old “Find New Roads” slogan. according to Chevy marketing vice ...