Alphabet's (NASDAQ: GOOG) (NASDAQ: GOOGL) Google is often considered the 800-pound gorilla of the advertising market. The tech giant owns the world's largest search engine, the most popular streaming ...

The Trade Desk (NASDAQ: TTD) and Alphabet (NASDAQ: GOOG) (NASDAQ: GOOGL) represent two different ways to invest in the digital advertising market. The Trade Desk is the world's largest independent DSP ...

It's time to deploy some cash into the market.

On CNBC's “Halftime Report Final Trades,” Jim Lebenthal said General Motors Company (NYSE:GM) benefits from rate cuts. General Motors, last week, agreed to explore collaboration with Hyundai Motor and ...

Both The Trade Desk, Inc TTD and Alphabet Inc GOOGL play pivotal roles in the programmatic advertising ecosystem. TTD operates a leading demand-side platform (DSP), which helps advertisers focus on ...

The Trade Desk is pulling advertisers away from Google’s walled garden. It’s benefiting from the secular shift towards ad-supported streaming videos. It could generate bigger gains than Alphabet over ...